Digital Marketing eBooks and Whitepapers
Browse our library of free digital marketing eBooks
A Quick-Start Guide to: Performance Max Campaigns
Google’s Performance Max ads help you reach wider networks more effectively, and for a better ROAS, than traditional Google Ads campaigns. But, with changes happening frequently, how do you get started? Learn how you can get set up with Performance Max.
A Quick-Start Guide to: GA4
Google Analytics 4 promises better, more high-quality insights than ever before. With the 1st of July deadline looming, it’s time to get moving and set up with the new analytics. Find out how you can move seamlessly to Google Analytics 4, and set up your first custom report, detailing all the events (metrics) that are important for growing your brand and accelerating your site’s performance.
The Black Friday playbook - 2022
It's no secret that Black Friday is a high-pressure day for anyone working in the e-commerce sector. Black Friday 2022 though? Set to be more challenging than ever before! With online revenue throughout the UEFA championship falling by 9% while England were playing, England playing the USA on the 25th November is bad news for anyone unprepared.
The ultimate introduction to Data-led Design
What happens when data intelligence meets sophisticated web design? Happier users and an increased ROAS! Download our Director of Conversion Strategy, Al Rowe's eBook, to find out how re-allocating 10% of your media budget to CRO could lead to a 33% increase in ROAS.
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Preparing for the Cookieless Future
