The Perfect Persona - Are Your Personas Fit For Purpose?
Dr Dave Chaffey talks customer personas. How effective are yours? Find out more about what Dave...
Blog Articles We like to stay ahead of the digital curve
Our digital marketing blogs give you insights and useful information on SEO, PPC, paid social, content marketing, conversion rate optimisation, data-led design, digital PR and more.
Posts about Digital Marketing (7):
The Perfect Customer Journey Map
Dr Dave Chaffey lists the features of a "perfect" customer journey, and how to integrate this with...
What To Expect From Digital Paid Media In 2019
From Amazon Go stores to Google Express, learn more about our 2019 predictions for Digital Paid...
Trends In Conversion Optimisation
Dr Dave Chaffey lifts the lid on this top 5 predictions for the world of conversion rate...
Using Artificial Intelligence in Search Marketing
As discussed in his previous article, Dave revisits marketing applications of AI, this time with...
Marketing Applications Of AI
In my latest blog, I discuss the importance of AI and how this growing trend can be applied to...
ClickThrough Attends IRX 2018!
On 21st-22nd March 2018, ClickThrough Marketing attended the Internet Retailing EXPO at the NEC,...
