Jack Adams joins ClickThrough Marketing content team
Who are you? – Jack Adams, junior online copywriter at ClickThrough Marketing.
Blog Articles We like to stay ahead of the digital curve
Our digital marketing blogs give you insights and useful information on SEO, PPC, paid social, content marketing, conversion rate optimisation, data-led design, digital PR and more.
PPC Shake-up: Google AdWords policy gets teeth
PPC marketing is set for a huge shake-up as Google gets tough on paid search.
One small search: Google equates modern search power to original Apollo missions
Since the death of astronaut Neil Armstrong last month, many people across the world have been...
Qs and As with ClickThrough’s new PPC account executive
Who are you? – Lisa Butterworth, PPC account executive at ClickThrough Marketing.
PPC accounts for six per cent of search clicks in UK
A new study of the composition of the UK's search market has found that organic search clicks...
How to PPC: Ambiguous keywords
When it comes to communication, context can be all-important.
Internet marketing tips: Have You Got a Gravatar?
There are numerous ways to identify yourself online, either through your website or via social...
How to SEO: Is Google Using Web Analytics as a Ranking Factor?
In the aftermath of Google's Panda algorithm update, which was designed to weed out poor-quality...
Microsoft and Yahoo unveil the Yahoo Bing Network
Following the formation of their Search Alliance, Microsoft and Yahoo have announced that their...
How to PPC: Are Averages Good Enough for Paid Search?
Naturally, any business that runs PPC marketing campaigns keeps a careful eye on Analytics. One...
How to SEO: SEO v Analytics
Many Internet marketers and webmasters believe that SEO and Analytics are two completely separate...
