Digital Marketing Blog

Explore our blog to learn what’s new in the world of digital marketing at ClickThrough.

Blog Articles We like to stay ahead of the digital curve

Our digital marketing blogs give you insights and useful information on SEO, PPC, paid social, content marketing, conversion rate optimisation, data-led design, digital PR and more.

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How Phrase measures up against Broad Match in our tests

Is Phrase the best replacement for Broad Match? Our specialists put them head to head and share...

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Digital Marketing Updates: Performance Max, No Follow Links, and The Football World Cup

Welcome to the latest round-up of all things digital. This is where we look at the latest updates...

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The Dos and Don’ts of Pride Content

June marks Pride Month: an annual celebration seeking to raise awareness, show solidarity, and,...

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Why brands must migrate to GA4 now or lose their year-on-year data

Brands putting off migrating to GA4 risk losing all of their YoY data. Al Rowe shares why this is...

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Context-driven advertising is the new normal in a cookieless world

Why must advertisers embrace cookieless marketing options? Macy Edwards shares why this opens the...

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Digital Marketing Updates: GA4, Google Updates and International News

Find out more about the latest updates in digital marketing. Featuring key updates from Google,...

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Podcast: HR, Operations and Culture in Digital Marketing

Episode nine of The Assorted Digital Ramblings podcast is now live. Learn about HR, workplace...

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How to turn existing content into a press release to win referral traffic

Find out how we utilised existing content for two of our health clients during Dementia Awareness...

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Dr. Dave Chaffey: Conversion Rate Optimisation for Google Ads

Creating conversion-optimised PPC campaigns start at strategy planning. Do you know how you can...

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Meet May’s Employee of the Month – Content Executive Beth Whitehead!

This month, our coveted employee of the month award went to Beth Whitehead. We got to know Beth,...

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POV: What is the future of virtual reality and paid social?

How will virtual reality change the future of social media? Head of Paid Social, Amy Cox, explores...

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