How to Understand and Address Google Algorithm Updates
Google employees have recently announced that the upcoming Google Core Update is set to be released in the coming weeks. Understanding and addressing...
Read moreThe Google app is now smarter than ever when it comes to understanding more complex search queries, according to the Google Search team. Users now see more refined results when using superlatives and specific times as part of their search queries.
Google Product Manager, Satyajeet Salgar, explained that Google is getting better at understanding superlatives, time-based queries and more complex questions.
Salgar stated: “Now we’re ‘growing up’ just a little more. The Google app is starting to truly understand the meaning of what you’re asking. We can now break down a query to understand the semantics of each piece...”
The Google app will now recognise superlatives, so it can answer questions such as: “What are the largest cities in Texas?” much more accurately. It will also recognise when you are asking a query about a particular point in time, such as: “What was the population of Singapore in 1965?” and the app is slowly beginning to return more accurate information when asked complex queries, for example: “Who was the US President when the Angels won the World Series?”
Google shared the following image to show users how exactly the Knowledge Graph works to unravel more complex search queries:
Google’s knowledge graph was initially launched in 2012 and is essentially a database that is constantly being added to, that helps the search engine to return more detailed information to its users. By using semantic search data the knowledge graph allows Google to return more accurate information from a wide variety of sources within its search engine results pages. The constant development of the knowledge graph, taking on board user’s inter-connected search queries, allows Google to provide information that better matches those search queries.
More articles you might be interested in:
Google employees have recently announced that the upcoming Google Core Update is set to be released in the coming weeks. Understanding and addressing...
Read moreAs Google turns 25, we’re taking a look back at our favourite Google moments. Which features have made the biggest impact on digital marketing on...
Read moreGoogle's change in guidance could transform the way content is created in the future, but how does it affect SEO and content creators going forward?
Read moreGoogle are launching their own chatbot to strengthen their AI capabilities, but what is it, and why is it exciting for searchers and SEOs alike?
Read moreWe're heading into a new financial year - do you know how PPC can help grow your conversions? Find out how developments from Google and Bing will...
Read moreSEO News this week includes advice regarding the number of pages, directory and article submissions and whether they're blackhat and more. Read on.
Read moreSEO wiz Luke Tilston is here with an update on all things SEO this week, including changes to title tags in SERPs, ad conversion value rules and...
Read moreSEO specialist Joe Wheeler takes us through this weekly round-up of SEO news, including best practices for deal pages and definitive answers...
Read more