We caught up with one of our newest SEO Specialists, Zoe Clulow, to find out more about her CTM experience so far...
When did you join ClickThrough?
14th September 2020
What does your role at ClickThrough involve?
My role will involve executing SEO strategies and managing SEO activity for clients while improving performance and providing recommendations.
What's your background?
My last role involved digital marketing internally for a professional insurance broker with a large legal client base. As part of this role I covered social media, CRM, event planning, graphic design, SEO, web updating, content writing and web analysis.
At university I studied International Business as I love learning about different cultures, attitudes and behaviours. I found that with market research I could dive deeply into these areas and implement what I’d found into an effective marketing strategy.
What do you love about your role at ClickThrough?
Working within a friendly and innovative team where we can bounce ideas off each other. I also like the wide range of clients that I will be working with, which will enhance my SEO skills.
What do you like about ClickThrough and its culture?
Everyone is relaxed, welcoming and friendly. I feel like I’m settling into the team already.
If you hadn’t gone into marketing, what would your other career option be?
I’ve done singing and dancing classes from a young age and I still find enjoyment in it in my spare time, so I would have loved to have been a performer.
If you could trade places with any other person for a week, who would it be and why?
Taylor Swift. I love her music and her views on life, plus as I mentioned in the previous question, I would have loved to have been a performer.
What do you do in your spare time?
I love to travel! Some of my favourite places have been Vietnam, Finland, Australia and America. I also enjoy outdoor activities such as camping and hiking.
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